Die spanische Hotelkette Sol Meliá, weltweit führender Anbieter von Resorthotels und größte Hotelkette Spaniens, wird ab 1. März 2010 Partner bei Miles & More, dem Vielfliegerprogramm von Lufthansa, Adria Airlines, Air Dolomiti, Austrian Airlines, Brussels Airlines, Croatia Airlines, LOT, Luxair und Swiss.
The hotel company continues to seek alliances to increase competitiveness. The alliance involves two companies which are both leaders in Latin America in their respective industries
Sol Meliá wurde am 1. Dezember von dem in Madrid ansässigen IRT (Instituto de Turismo Responsable) weltweit als erste „Biosphären-Hotelgruppe“ zertifiziert.
Certification has involved an arduous company-wide process to verify achievements and assume environmental, social and cultural commitments § The hotel chain’s agreements with suppliers and tour operators already include sustainability clauses § Sol Meliá remains a pioneer in its commitment to Responsible Tourism
Calyon and Deutsche Bank are acting as joint bookrunners and joint lead-managers (the „Joint Bookrunners“) of the Offering. The offering proceeds, which could increase to up to €200 million,will increase the Group’s financial liquidity and further reduce its exposure to uncertain financing market conditions.
Neben dem bereits angekündigten Try Hotel in Berlin sowie dem Inside Hotel in Dresden will die in Mallorca ansässige Hotelkette auch 2012 in Wien ein ME-Hotel eröffnen. Konkrete Pläne bestehen zudem für Rom, Shanghai und Kreta.
A reduced decrease in revenues and occupancy combine with financial results and a positive balance in crisis management to create a scenario of “prudence and optimism” in the Majorcan hotel chain
