Crowne Plaza Announces Expansion in Washington, D.C., Metro Area


26 Jun 2007 [13:34h]     Bookmark and Share



12-story property to be located just outside of nation’s capital

ATLANTA – IHG (InterContinental Hotels Group) [LON: IHG, NYSE:IHG (ADRs)], the world’s largest hotel group by number of rooms, announced today that the Crowne Plaza Old Town Alexandria has recently opened. The 253-room property is located only five miles away from downtown Washington, D.C., and will undergo a multi-million dollar renovation to guestrooms, restaurants, meeting space and public areas, to be completed by year-end.

„We are pleased to add another Crowne Plaza to our Washington, D.C., portfolio,“ said Kevin Kowalski, vice president, Brand Management, Crowne Plaza Hotels & Resorts, North America. „The close proximity to government agencies and American history destinations will attract both business and leisure travelers. We’re proud to offer them our industry leading meetings service and Sleep Advantage program.“

The Crowne Plaza Old Town Alexandria is located just eight blocks from shops and historic homes on Old Alexandria’s historic waterfront. Just minutes away are popular national landmarks, including Mt. Vernon, Arlington National Cemetery, The White House and National Mall & Memorial Parks.

The hotel will feature the Crowne Plaza Sleep Advantage program, which is available at all Crowne Plaza hotels in the Americas. Sleep Advantage encompasses the entire sleep experience, from training staff on how to create and maintain a restful environment to providing innovative products and services. Program components include new bedding, guaranteed wake-up calls, designated quiet zones, night lights, drape clips, sleep CDs, sleep tips and amenities such as eye masks, ear plugs and lavender spray.

Also consistent with the Crowne Plaza brand, the hotel offers a comprehensive meetings package to ensure a seamless planning process and exceptional meeting experience consisting of three key components: a Two-Hour Response Guarantee, Crowne Meetings Director and a Meetings Daily Debrief. The hotel will offer 10,000 sq.-ft. of meeting space.

The hotel will offer an on-site restaurant, an outdoor rooftop pool, a fitness center and a business center. Complimentary wired and wireless Internet will be available throughout the hotel.

The Crowne Plaza Old Town Alexandria is owned by Oliver T Carr Company, under a license agreement with a company in the InterContinental Hotels Group. At time of purchase, Oliver T Carr Company also acquired the nearby Holiday Inn & Suites Alexandria Historic District. With these two hotels and the historic Willard InterContinental Hotel, Oliver T Carr Company now owns three IHG properties, all of which are managed by IHG’s operations division, The Hotel Management Group.

„There’s no other company we’d rather have manage these three hotels than IHG,“ said Oliver T Carr, principal owner, Oliver T Carr Company. „The Hotel Management Group knows IHG brands better than any other management company, and we’re confident that their operational excellence will drive the value of our hotels.“

The property is located at 901 North Fairfax Street, Alexandria, Va. The hotel was formerly a Radisson.

Crowne Plaza Hotels & Resorts participates in Priority Club Rewards. With more than 33 million members, Priority Club® Rewards is the first, largest and fastest-growing guest loyalty program in the hotel industry. Winner of the 19th Annual Freddie Awards hotel loyalty „Program of the Year“ and named „Best Hotel Rewards Program in the World“ two years running by Global Traveler magazine, Priority Club Rewards offers more sought-after benefits and the greatest ease of use of any hotel loyalty program.

Enrollment in Priority Club Rewards is free. Guests can enroll by logging on at priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of any of IHG’s 3,700 hotels worldwide.

Crowne Plaza was recently recognized by Lodging Hospitality magazine as one of the industry’s top growing brands. As part of the IHG global portfolio, Crowne Plaza Hotels & Resorts has more than 275 hotels in 48 countries, and are located in major urban centers, gateway cities and resort destinations. For reservations at Crowne Plaza properties, visit crowneplaza.com or call 1-800-2CROWNE.

About The Hotel Management Group

IHG’s The Hotel Management Group is the fourth largest management company in North America. As of March 31, 2007, IHG’s management portfolio consists of more than 200 hotels and nearly 44,000 rooms with another 17 hotels and over 4,000 rooms in the pipeline. Recently, The Hotel Management Group launched Performance Advantage, its proprietary hotel management program which allows for adaptation of its management services and contract terms based on the needs of each individual property investor.


Adresse
Contact:
Natasha Gullett, Crowne Plaza Hotels & Resorts
770.604.5597
Caroline Sanfilippo
Crowne Plaza Hotels & Resorts
770.604.2495







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