Motorola technology allows consumers to experience content in new, interactive ways
Motorola, Inc. (NYSE:MOT) will showcase a variety of content-delivery solutions including transmission and distribution equipment, customer home equipment and other technologies at the National Association of Broadcasters show in Las Vegas this week. Additionally, two executives will share their insights on how content distribution is changing in light of new technologies, compression advancements and bandwidth solutions during panel sessions.
“As content becomes increasingly mobile, Motorola enables content and service providers to deliver cool customer experiences,” said Doug Means, Motorola corporate vice president and general manager, Connected Home Solutions. “Whether the content is live, on demand, advertising or from the Internet, Motorola can deliver the content safely in a variety of formats to a number of devices.”
Motorola’s booth, located at SU1920 will demonstrate a variety of technologies designed to enhance the customer experience including Mobile TV, which enables customers to view content on a mobile handset, and Motorola Follow Me TV™, which allows customers to move content between rooms in the home and to portable devices.
Additionally, Motorola will showcase Internet Protocol TV (IPTV) set-tops that enable high-quality experiences, like video on demand, pay-per-view, rich user interfaces, and high definition. On display will be VIP set tops supporting both the Motorola KreaTV™ Open Development environment and the Microsoft TV IPTV Edition interactive entertainment system.
In content distribution and transmission, Motorola will showcase its MPEG-4 high definition and standard definition encoders, a switched digital video server, digital simulcast technology and customized content distribution via the Motorola On-Target™ system..
Three Motorola executives will share the company’s expertise and insight about how new technologies like IP-based services and wireless technology are changing how consumers experience TV at the IPTV World sessions on April 18. Kevin Wirick, marketing vice president, Motorola Connected Home Solutions, will conduct a feature presentation at 10:20 a.m. titled: “IPTV – Top Half of the First Inning”. Marty Stein, senior director of marketing, Motorola Connected Home Solutions, will present a case study called “Anticipating the Bottleneck: Bandwidth Usage Trend” panel at 3:40 p.m. Mark Sebastyn, senior manager of product marketing, On Demand Solutions for Motorola, will discuss the importance of content mobility on a panel called “How Online VOD Changes the Game” at 5:10 p.m.
About Motorola
Motorola is known around the world for innovation and leadership in wireless and broadband communications. Inspired by our vision of Seamless Mobility, the people of Motorola are committed to helping you get and stay connected simply and seamlessly to the people, information, and entertainment that you want and need. We do this by designing and delivering „must have“ products, „must do“ experiences and powerful networks — along with a full complement of support services. A Fortune 100 company with global presence and impact, Motorola had sales of US $42.9 billion in 2006. For more information about our company, our people and our innovations, please visit http://www.Motorola.com.
